This presentation will dive into the metrics of dealership sales data and trends to find hidden opportunities for additional sales and increased customer loyalty. Discover how many dealerships lose valuable customers early in their journey and how this affects long-term profitability. Max will outline actionable strategies to shift focus from constantly acquiring new customers to nurturing existing ones, highlighting how improving the customer experience at each lifecycle stage can drive significant growth. This session will empower dealerships to deepen customer relationships, enhance satisfaction, and achieve sustained profitability by investing in the experience and value of every customer.